{"id":7986,"date":"2020-05-05T13:25:48","date_gmt":"2020-05-05T18:25:48","guid":{"rendered":"http:\/\/atterbie.com\/?p=7986"},"modified":"2020-05-05T13:25:48","modified_gmt":"2020-05-05T18:25:48","slug":"sms-marketing-can","status":"publish","type":"post","link":"https:\/\/atterbie.com\/sms-marketing-can\/","title":{"rendered":"What SMS Marketing Can Do For You"},"content":{"rendered":"

Written by a Collaborator<\/span><\/em><\/p>\n

The mere thought of coding can overwhelm even the most motivated self-starter. It requires time, effort, tedium, and a whole lot of patience with yourself. No wonder it\u2019s such a high-paid gig; most people don\u2019t want to do the job. You might find yourself between a rock and a hard place if you\u2019re an entrepreneur, though, as many modern marketing strategies use some form of code to get their message out.<\/span><\/p>\n

Fortunately, coders know this. That\u2019s why they\u2019ve simplified many of these new marketing strategies to make them user-friendly for the uninitiated. While these easy-to-use strategies range from email campaigns to multimedia user engagement, today we\u2019ll focus somewhere in the middle with SMS chatbots.<\/span><\/p>\n

What is a chatbot? Well, it should be pretty obvious given the name if your guess is a robot that chats with you, congratulations! You\u2019re correct. Chatbots don\u2019t just chat with you, though; <\/span>businesses use them<\/span><\/a> to facilitate customer service, among other things. They alleviate waiting time bottlenecks by answering simple, commonly-asked questions and increasing the number of customers that can be helped at a time. Some predict that AI technology could power these chatbots quite impressively in the future, thereby making it an indispensable component of customer service.<\/span><\/p>\n

That day is yet to come, but in the meantime, you can create your own <\/span>sms chatbots<\/span><\/a> with relative ease. The easiest route is going with an SMS messaging service. Businesses like TextSanity, Zapier, and SimpleTexting all provide user-friendly chatbot systems for commercial use.<\/span><\/p>\n

Before you sign up for one of these services, though, make sure you\u2019re clear on <\/span>what you want your chatbot to do<\/span><\/a>. Do you want it to help confirm customers\u2019 orders? Do you want to use it as an extra pair of \u201chands\u201d to help with customer service questions? Whatever it is, make sure you know what you want to use it for before you dive in.<\/span><\/p>\n

However, you can also <\/span>build your own chatbot<\/span><\/a> pretty quickly, and yes, without having to code anything. First, buy a mobile number on Twilio for $1. You will use this number to send out your SMS campaigns. Next, create an account on TextIt and enter your newly-purchased number to connect your Twilio and TextIt accounts.<\/span><\/p>\n

The next step is a little tricky: you\u2019re going to build your app with TextIt. Click on \u2018Flow\u2019 at the top menu and create a new flow. Here you can see some sample flows to get an idea of what you want yours to look like. Flows are essentially a list of questions or statements that your SMS chatbot will use to gather data from your leads. Remember to save your results using the leads\u2019 full names. This step will make data analysis much more manageable.<\/span><\/p>\n

Finally, use Zapier to transfer your data to a spreadsheet. You can also use it to email the data to yourself or to put it up on Google Docs or Facebook. You could also transfer the data to a Google spreadsheet and add a \u2018full name\u2019 column to make sure you get everything you need in there.<\/span><\/p>\n

So what are you waiting for? Get out there today and get your new chatbot rolling.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":7988,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":"","jetpack_publicize_message":""},"categories":[91],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/atterbie.com\/wp-content\/uploads\/2020\/05\/pexels-photo-3799832.jpeg?fit=1000%2C667&ssl=1","jetpack_publicize_connections":[],"yoast_head":"\nWhat SMS Marketing Can Do For You - Atterbie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/atterbie.com\/sms-marketing-can\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What SMS Marketing Can Do For You - Atterbie\" \/>\n<meta property=\"og:url\" content=\"https:\/\/atterbie.com\/sms-marketing-can\/\" \/>\n<meta property=\"og:site_name\" content=\"Atterbie\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-05T18:25:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/atterbie.com\/wp-content\/uploads\/2020\/05\/pexels-photo-3799832.jpeg?fit=1000%2C667&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amy @ Atterbie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amy @ Atterbie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/atterbie.com\/sms-marketing-can\/\",\"url\":\"https:\/\/atterbie.com\/sms-marketing-can\/\",\"name\":\"What SMS Marketing Can Do For You - 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